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About the Event

The year's largest Commercial PC Showcase in Singapore

ExpertBook Ultra
The Flagship of Industry.

Experience the launch of ExpertBook Ultra — designed not just as a device, but as the foundation of the next-generation enterprise.

A Platform for Enterprise Solutions — Go beyond product launches.

Experience how ASUS, together with industry leaders, delivers integrated solutions that address real enterprise challenges — from deployment to management and security, every stages of device lifecycle.

Engage with the Ecosystem That Powers Enterprise

Connect with a curated network of technology leaders, partners, and enterprise decision-makers. This is where collaboration happens — and where real business opportunities are created.

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Product Launches

Be the first to witness the unveiling of next-generation ASUS products across all categories.

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Partner Summit

Exclusive sessions for global partners featuring roadmaps, incentives, and co-marketing opportunities.

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Awards Ceremony

Celebrating outstanding achievements by partners and innovators across the ASUS global ecosystem.

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Ecosystem Keynotes

Joint sessions with industry leaders (Intel, Microsoft, etc.) sharing insights on enterprise AI, security, and future-ready IT.

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Partner Program Benefit

Unlock the value of the ASUS Partner Program — including exclusive welcome packages with discount, partner incentives, and co-marketing support.

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Ultra Performance Awaits

An unforgettable entertainment experience is in the works. Expect bold performances, immersive moments, and a few surprises — stay tuned, something big is coming.

Live Demos. Interactive Activities. Hands-On AI Innovation

Be among the first to experience the future of enterprise technology. Explore the full ASUS ecosystem, from hardware and software to cutting-edge AI innovations.